Search results

The purpose of this paper is to provide a decision support framework for locations identification to address network design in the domain of disaster relief supply chains. The solution approach is then applied to a real-life case about Indonesia.

An approach integrating geographic information system technology and fuzzy analytical hierarchy process has been used.

For the Indonesian case, distribution centers should be located in Pekanbaru, Surabaya, Banjarmasin, Ambon, Timika, and Manado.

The main limitation of this work is that facilities being sited are incapacitated. Inclusion of constraints over capacity would elevate the framework to a further level of sophistication, enabling virtual pool of inventory that can be used to adsorb fluctuation in the demand due to disasters.

The use case provided in this paper shows a practical example of applicability for the proposed framework. This study is able to support worldwide decision makers facing challenges related with disaster relief chains resilience. In order to achieve efficiency and effectiveness in relief operations, strategic logistics planning in preparedness is key. Hence, initiatives in disaster preparedness should be enhanced.

It adds value to the previous literature on humanitarian logistics by providing a real-life case study as use case for the proposed methodology. It can guide decision makers in designing resilient humanitarian response, worldwide. Moreover, a combination of recommendations from humanitarian logistics practitioners with established models in facility location sciences provides an interdisciplinary solution to this complex exercise.

This study investigates Singaporean millennials’ attitudes toward luxury brands. The research focuses on the financial, functional, individual, and social dimensions of luxury value perception and whether ethnicity influences these dimensions.

The research measures luxury value perception among millennials of the three main ethnic groups in Singapore (Chinese, Indians, and Malays) via more than 200 questionnaires. Data were analyzed through Kruskal-Wallis non-parametric ANOVA and cluster analysis.

Luxury value perception does not vary across ethnicity, with the exception of the financial value dimension. Four market segments of young luxury consumers in Singapore are identified and profiled. These segments do not differ in terms of ethnicity.

Millennials are an evolving and moving population segment, and thus longitudinal analyses would be useful to develop a more comprehensive understanding of this segment.

Ethnicity does not affect luxury value perception. The results of the cluster analysis suggest that luxury companies should address the millennials as a global target sharing the same luxury value perception. At the same time, luxury companies can emphasize some different aspects (i.e., the financial dimension) of their value offer.

The research studies the most interesting market for luxury brands—millennials—in a fast-growing luxury market. It adds knowledge to the previous literature on luxury value perception. This research can guide managers to devise suitable marketing strategies addressing the millennials segment as a global market that has the same set of luxury values worldwide.